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optionsclick Hospitality consultancy is The Cutting Edge Agency’s bread and butter. Our team has conceptualised, developed, implemented and launched some of the Middle East’s most covetable restaurants, bars and lounges, including Greg Malouf’s Cle Dubai, Jason Atherton’s Marina Social, The Capital Club Dubai, Choix Patisserie and Restaurant par Pierre Gagnaire, and more. Our team is passionate about working across an array of F&B concepts, from gourmet restaurants in luxury hotels to stylish bars set in steel skyscrapers, lounges that exude subtle sophistication to smaller eateries with an underdog edge that are looking to turn heads. Because our team − who has also completed projects for Intercontinental Hotels, Shangri-La Hotels and Resorts, Fairmont Raffles Hotels and Resorts, amongst others − has vast experience working in the Middle East, we really understand the intricacies of the market. We’ve also got pretty impressive little black books filled with contacts located across the world, from top architects and award-winning interior designers to event organisers that will help us transform your launch event into the party of the year.

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  • Conceptualisation
  • Integration
  • Implementation
  • Management

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binäre optionen mit schließen option 60 sekunden What do all of the world’s biggest brands have in common? They make you feel something; they possess a certain style and distinct flavour, a je ne sais quoi that keeps you coming back for another helping. It’s your brand’s personality − or soul, as our team likes to call it − that The Cutting Edge Agency will help you discover or recover, refine, and bring to life. Our main intention is to unveil and enable your brand’s point of differentiation and market advantage so that your business attracts the right kind of attention and keeps it there for the long-term. Our team does this by undertaking detailed market research, trend and competitor analyses and feasibility studies before working on full development appraisals, personalised brand positioning, communications strategies, identity formation (including finding the ideal name and logo), colour palettes, graphic design, menu and uniform design, print production, packaging, merchandising, website development, logistics and supply chain opportunities and threats and, when things are up and running, brand equity management, brand auditing and brand revitalisation.

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  • Hotels
  • Restaurants
  • Nightlife
  • Corporate

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trading opções binarias Designing a restaurant, bar or lounge is a bit like whipping up your favourite dish; you need to have the right ingredients and − more importantly − you need to know how to put them together. When it comes to successful F&B design, these ingredients encompass mood, ambience, texture, lighting, sound, service style and − probably the most crucial − flow, function and financial return. Working with the world’s most sought-after architects and interior designers, The Cutting Edge Agency gathers all of the above to conceptualise and develop look-twice designs for restaurants, bars and lounges across the Middle East, inevitably setting trends at the same time. From initial conceptualisation and design development to space analysis and planning, drawing packages, fit-out material guides, maximisation of revenue per square foot, and design supervision, our team will make sure you’re left with a look-twice, high-end interior that both your guests and competitors will be talking about for years to come.

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  • Conceptualisation
  • Space planning
  • Revenue per square foot
  • Supervision

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We want your business to be a massive success, which is why our team will be by your side throughout your project’s development, from sourcing the location and creating the very first AutoCAD drawing to celebrating with you on the day of the launch. We’ll even drop by after the project is finalised to make sure everything is running smoothly. Our team understands that each brand has distinct requirements and that the intricacies of an F&B project are varied and complex which is why we undertake process mapping on all of our projects, creating an essential roadmap that not only makes commercial sense, but keeps potential project challenges in mind. This enables us to develop excellent front and back-of-house practises as well as service training, provide efficient operation management and support, assess, review and − if necessary − modernise and update existing operations, as well as provide concept expansion and franchise support and consultancy as your business continues to grow.
  • Process Mapping
  • Front & Back-End Management
  • Service Training
  • Support